We know this market
A format chosen for what people in Vietnam actually want.
Baby Boss works with individuals, start-ups, F&B businesses, restaurants, coffee shops, hotels, dealers and investors who want to make and sell Gelato. We advise on the product, the equipment, the format, the setup, the menu and day-to-day operations, so that you start in the right place, move quickly and build something that lasts.

Making Gelato
Choosing ingredients
Bases and recipes
Machinery and equipment
Setting up the counter and cabinets
The store format
Menus and combos
Pricing and costs
Storage and operations
Training staff
Opening marketing
Sales strategy
Baby Boss assesses the model, the territory, your resources and what you actually need. Our advisers will walk you through the paperwork and the conditions that apply.
Yes. Partners receive imagery, communications content, branded materials and stage-by-stage programmes to drive sales.
Terms are built around the scale, the scope of the rollout and what each side commits to, so that both the results and the long-term interests hold up.
Advice, assessment and agreeing the solution usually take 3–21 days, depending on the service and how prepared the partner is.
A few images to give partners a clearer sense of the spaces, the day-to-day operation and the Baby Boss service experience.
Customers take to it easily, they come back, and the commercial result is clear.
★★★★★Minh Anh · Ho Chi Minh CityBaby Boss is alongside you from advice and training through to day-to-day operation.
★★★★★Hoàng Nam · Da NangThe solution fits the resources available and has a path to sustainable growth.
★★★★★Thanh Hà · HanoiComplete materials, a professional identity, and something customers trust.
★★★★★Quốc Bảo · Can ThoStart in the right place, move quickly, and build something that lasts.