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What you need to know about the self-service Gelato shop business model

What you need to know about the self-service Gelato shop business model

The F&B sector has always been fertile ground for those who know how to seize opportunities. Among these, running an ice cream shop is also an attractive choice because the initial investment is not too high and the customer segment is broad. In this article, let’s join Baby Boss to learn what you need to know about the self-service Gelato ice cream shop business model, a business model that has been popular recently.

Gelato ice cream shop business

What is the self-service Gelato ice cream shop business model?

The self-service Gelato ice cream shop business model allows customers to choose and combine their favourite ice cream flavours themselves. The tubs of ice cream are displayed in a display cabinet, and customers can scoop the ice cream themselves using a scoop and the paper cups provided on the counter. They can also decorate their ice cream cups themselves with sweet toppings such as chocolate chips, marshmallows, syrup and jam… In addition, the shop owner can scoop the ice cream according to the customer’s order. Payment can be calculated by gram or by scoop. 

This model attracts many customers thanks to its “self-service” offering, giving them the freedom to choose according to their preferences and providing an enjoyable shopping experience. Gelato is usually charged by gram. Prices range from 25.000 VNĐ/gram, depending on the ingredients, ice cream flavours and the costs required to maintain the shop.

What is the self-service Gelato ice cream shop business model?

Experience in opening a self-service Gelato ice cream shop

Required investment

To operate a self-service Gelato ice cream shop, the necessary initial investment is at least 80 – 100 million VND. A small ice cream shop cannot overlook the costs of purchasing equipment, utensils, machines for making fresh ice cream on a small business scale, an ice cream freezer, cups or dishes for serving ice cream, ice cream ingredients and other specialised equipment. A separate reserve fund should be prepared for the first few months, before the fresh ice cream business has recouped its investment. In addition, advertising and communications costs should be included to help the shop attract more new customers.

Ingredients

Ingredients can be sourced from companies specialising in supplying ice cream ingredients and ice cream-making tools. The quantity ordered can be determined based on the revenue from weeks 1 – 2. If you want to take control of your ice cream supply, producing ice cream for sale yourself is an option worth considering.

There are now many suppliers of Gelato ingredients on the market. Choose a reputable supplier that ensures quality, so that it does not affect your business in the long term.

Experience in opening a self-service Gelato ice cream shop

How to store ice cream

Gelato contains up to 25-30% air, whereas the air content in ice cream is 50%. Therefore, after removing the ice cream from the machine, cover the tub or seal the surface of the ice cream. This helps prevent water from getting in and allows the surface of the ice cream to dry more quickly.

When storing ice cream, note the following 3 points:

  • Do not place the ice cream freezer in direct sunlight or where wind from a fan blows directly onto it.

  • Do not block the fan of the ice cream freezer, as this prevents the freezer from releasing heat and cooling properly.

  • Adjust the ice cream freezer to a suitable temperature.

Is running a self-service Gelato ice cream shop profitable?

With Vietnam’s tropical monsoon climate, Gelato is always a popular choice and can be sold all year round. Revenue may be lower during the rainy season than in the sunny months, but the business can still maintain its operations. 

Is running a self-service Gelato ice cream shop profitable?

Conclusion

Opening a self-service Gelato ice cream shop is a promising business opportunity in the F&B market in general. Baby Boss is proud to be an ideal partner, offering solutions for those who want to run a self-service Gelato ice cream shop. With a commitment that 100% of the ingredients come from natural fruit and meet ISO 22000:2018 standards, you can have complete confidence in the quality of the ice cream supply.

With its established reputation and quality, Baby Boss not only supplies a wide range of Gelato flavours but also supports every aspect of business management, helping businesses grow and attract customers’ interest.  This is the key to success in today’s increasingly competitive F&B industry.

 

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